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Ink manufacturers report that sustainability is on their minds, whether it is raw materials, production, or end-of-life requirements for printed materials.
February 25, 2025
By: DAVID SAVASTANO
Editor, Ink World Magazine
Sustainability is an all-encompassing topic. It covers diverse areas such as sourcing raw materials, manufacturing products in a cost-efficient and environmentally friendly manner, and having a plan for reusing, recycling or disposing of the products when their use is finished. It is a topic that is appearing earlier and more frequently in discussions between ink manufacturers and their customers. Alina Marm, head of global sustainability and circular economy for Siegwerk, noted that sustainability comes up early with customers in the context of circular packaging, especially if customers support ambitious brand owners in their transformation journeys. Nikola Juhasz, global technical director, sustainability, Sun Chemical, noted that sustainability comes up early in discussions with customers, not only because of the environmental issues related to carbon emissions and waste, but also because of new laws and regulations across the globe that impact the design and marketing of end products, especially for packaging. “Concerns about circularity – the ability to collect, sort and effectively recycle those end products – are driving fundamental changes in packaging design,” Juhasz added. Paul Edwards, VP of the Digital Division at INX International Ink Co., observed that sustainability is a common question and is often discussed with regards to the digital implementation of a printing process. “It does relate to the fact that digital often plays well with shorter-run print opportunities,” Edwards noted. “There are usually benefits in set-up times and a reduction in wasted materials, which can be seen positively impacting both resources used to print and in reducing the waste stream. But even more so today, customers have a general focus on sustainability-related topics such as renewable materials, energy reduction, recycling, and compostability.” “Sustainability remains a central focus in customer conversations, with businesses increasingly committed to reducing their carbon footprint and tackling Scope 1, 2, and 3 emissions,” Doug Aldred, chief commercial officer and CEO and president of Packaging Inks, North America for Flint Group, said. “Operational efficiency, as a key aspect of sustainability, is at the forefront of nearly every customer discussion. Companies are prioritizing ways to reduce waste, streamline complexity, and lower costs, making this one of the most pressing topics in the industry today. “The transition toward a circular economy is a consistent theme across all packaging and label market segments,” Aldred noted. “From global corporations to independent businesses, printers and converters are turning to their suppliers for solutions that enhance recyclability, compostability, and the use of bio-based, responsibly sourced materials.” Hideki Ohba, GM, Marketing Department, International Division, Toyo Ink Co., Ltd., reported that sustainability is now one of the first topics in nearly every customer discussion. “Brand owners and converters are under increasing regulatory and consumer pressure to adopt more sustainable packaging solutions,” Ohba observed. “Customers are looking for low-VOC and recyclable ink solutions, as well as functional coatings that enhance the recyclability of flexible packaging. As part of the artience sustainability vision 2050/2030 (asv2050/2030), we have made it our mission to proactively engage with customers from the early stages of product development. This ensures our solutions align with their sustainability goals, regulatory requirements, and lifecycle assessments, helping them transition toward a circular economy.”
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