Zebra Technologies announces the launch of its annual ZONE customer conference from Sept. 15-17 and the inaugural Frontline AI Summit on Sept. 18 in Nashville.

These events will emphasize how AI-driven solutions are transforming operations across industries, improving productivity and enabling a smarter, more connected frontline workforce.

“At Zebra, we’ve been building intelligence into our solutions for decades,” said Tom Bianculli, CTO, Zebra Technologies. “With the advancement of AI, the critical question facing organizations isn’t if they should embrace AI; it’s how they can harness it.

“Our Frontline AI Summit is a pivotal moment to demonstrate how AI is already transforming the frontline of business,” adds Bianculli. “With millions of our devices already in the hands of frontline teams along with modern applications from Zebra Workcloud and our robust ecosystem of independent software vendors (ISVs) delivering value across a wide set of workflows, we’re empowering workers with smarter tools to redefine how work gets done.”

The Zebra Frontline AI Summit is an exclusive invitation-only event aimed at senior leaders who are focusing on the deployment of AI technologies in frontline operations. It will feature renowned AI thought leaders and Zebra executives who will share real-world use cases on how AI is already impacting some of the most critical workflows across industries.

“It’s an exciting week as we kick off our ZONE event to explore the opportunities ahead for retailers and bankers followed by our inaugural Frontline AI Summit to discuss the power of AI across the integrated supply chain and healthcare,” says Matthew Guiste, retail industry principal, Zebra Technologies. “According to our latest Global Shopper Study, 75% of retailers say they plan to increase their technology investments this year, so this is a critical time to review how the latest solutions are making frontline operations even more productive.”

At ZONE 2025, Zebra will feature keynote presentations and case studies from Zebra leaders, partners, and customers, showcasing how technology can optimize workflows such as inventory management, loss prevention, and task execution to showcase what’s possible in today’s Modern Store. Some of the solutions on display will include:

• Zebra Mobile Computing AI Suite provides a more efficient, simplified way for developers and ISVs to quickly get AI applications running successfully on mobile computers. Learn more.

• Zebra’s expanding Workcloud Software solutions suite including:

• Workcloud Sync enables real-time collaboration and communication for the frontline.

• Workcloud Shift, a modern scheduling app to improve employee connectivity and task management.

• Workcloud Inventory Visibility Cycle Count, which provides real-time inventory accuracy to prevent loss.

• Workcloud Lifecycle Pricing, which uses the power of AI to optimize pricing decisions for fashion and softline retailers.

• TC22R Integrated Handheld RFID Reader empowers workers with an all-touch, all-in-one RFID device that’s easy to use, configure and manage for enhanced productivity over extended periods of time.