Superior Materials announces the expansion of their sales team with the addition of two new sales people. Steve Price, based near Philadelphia, will handle the territory in the Mid-Atlantic region, including Virginia and West Virginia. Price, a graduate of Towson University, comes to Superior from a sales and marketing position with CBS.
 
Henry Colmenares, an industry veteran of 20 years, will be primarily responsible for personal care and cosmetic accounts in the tri-state metropolitan area. In addition to his technical knowledge, Colmenares brings bilingual abilities to help facilitate servicing the customer base.
 
Superior Materials is currently celebrating its 70th year as a privately held organization. Superior covers the Mid-Atlantic, Northeast and Mid-West regions in the paint, coatings, inks, adhesives, construction and personal care markets.