Roland DG Corporation announced the launch of a refreshed global brand message and promise: Make Your Mark.

The brand refresh, which will be rolled out through its business units around the world, marks a significant evolution for Roland DG. It marks a strategic shift toward delivering complete solutions across multiple industries – combining advanced hardware, high-performance supplies, intelligent software, and best-in-class service. 

An updated look and feel in Roland DG’s new product and brand communications is designed to resonate with creators and producers across industries. 

More than a visual evolution, the refresh supports Roland DG’s growth into new market segments. 

Kohei Tanabe, President at Roland DG Corporation, commented: “From the beginning, Roland DG has existed to empower creativity and innovation. This new brand identity builds on that heritage while reflecting how we and the world around us have evolved. Make Your Mark is about enabling people to leave a positive impression – in their work, in their businesses, and in the world around them – and supporting them with the reliable solutions and partnership they need to do so.”

The global rollout includes the introduction of the Make Your Mark tagline, plus a refreshed brand voice and visuals, emphasizing the color, craft, and distinction that Roland DG technology makes possible.

At its heart, Make Your Mark speaks to people’s desire to create work that makes a positive impact for their business and the world around them, and the Roland DG technology that makes it possible.

The new identity will be introduced across Roland DG’s digital channels and brought to life in person at major international trade events, including the ISA Expo in Orlando from April 8-10 and FESPA in Barcelona from May 19-22, 2026.

This also marks the first new product launch under the refreshed brand, as Roland DG announces the new TrueVis VG4 Series with TR3 inks, delivering refined image quality and smarter eco-solvent print and cut production.