HP Inc. unveiled its new HP Indigo 200K Digital Press, designed to give digital flexible converters the competitive edge with better productivity, on-demand delivery, no minimum orders, unique designs, reduced energy consumption, and minimal waste.

The new press is based on the only field-proven digital technology for digital flexible packaging and on a successful install base of more than 300 HP Indigo 25K digital presses, series 4, worldwide . The new, series 5, HP Indigo 200K digital press, prints up to 56 m/min (183 ft/min) and increases the productivity of high-margin, sustainable short runs of digital flexible packaging, to be delivered in days, not weeks.

“The HP Indigo 200K is a mid-web digital press especially designed for converters addressing the needs of brands in flexible packaging, but it also serves the growing requirements of the label and shrink sleeve industries for higher productivity and wider format,” said Noam Zilbershtain, VP and GM of HP Indigo & Scitex. “Flexible packaging is a growing market, and as HP Indigo customers are growing much faster than the market, I have no doubt that the HP Indigo 200K digital press will open the door for more flexo converters who want to join the success, and reign in industry 4.0.”

Increased Speed While Maintaining Quality

The HP Indigo 200K digital press showcases a 30% increase in speed and 45% boost in productivity compared to the HP Indigo 25K . Featuring gravure-matching color quality based on the HP Indigo Liquid Electro Photography (LEP) and One-Shot Color technologies, the new press offers the widest available range of ElectroInks and is designed to print high coverage packages with white on the majority of industrial substrates, both surface and reverse. Additional business opportunities include unique brand protection elements.