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BASF to Open Global Digital Hub in India

The Digital Hub in Hyderabad strengthens global digital setup by consolidating capabilities, enabling faster & leaner service delivery.

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By: Rachel Klemovitch

Assistant Editor

BASF plans to open a global Digital Hub in Hyderabad in the first quarter of 2026, sharpening BASF’s existing global Digital Hub network in Europe and the Asia Pacific. 

Digital Hubs are centers of digital expertise that deliver standardized, digital services at scale to BASF’s businesses worldwide. 

The Digital Hub in Hyderabad strengthens BASF’s global digital setup by consolidating capabilities at a cost-efficient location and enabling faster and leaner service delivery.

Preparations for opening the Digital Hub in Hyderabad are underway. Hiring and operational activities under the new Indian legal entity, “BASF Digital Solutions Private Limited,” will begin immediately. 

Another pillar to reduce complexity and cost is to standardize and focus the digital portfolio on areas that generate the greatest value for BASF’s core businesses. This will be accompanied by structural changes. 

Overall, the division Global Digital Services aims to significantly reduce its global workforce by 2030. This includes positions in Ludwigshafen. Furthermore, Global Digital Services plans to reduce the overall number of sites at which digital specialists are located. 

All measures will be implemented in a socially responsible manner and in compliance with existing co-determination rights.

“With this next step in value creation in BASF’s back-end organization, we ensure digital service delivery on competitive terms,” said Dr. Dirk Elvermann, Chief Financial Officer and Chief Digital Officer, BASF SE. “Hyderabad offers all the attributes of a state-of-the-art Digital Hub with global reach. Seamless cooperation between the new Digital Hub in India and our existing global Digital Hubs, and excellent service delivery to our businesses, are the top priorities.”

“The Digital Hub in Hyderabad becomes part of BASF’s long-standing and successful presence in India with existing manufacturing and research and development activities in the country. It supports BASF’s ambition to work faster, leaner and focus on what creates the most value,” said Alexander Gerding, Head of BASF Group Companies in India.

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